The key to media planning today is targeting. Reaching your target where they consume media, and when they are most receptive is equally key. We know who is doing what, when, where and probably why. And we can build you a plan at rates to fit your budget.
Today, media strategy often drives the creative since no longer is it assumed a buy will include TV or radio. Today’s buy most probably will include some form of digital communications and may actually be the center of the buy depending on the goals and budget for the campaign.