If you and your team have the chance to gather in Avalon on Santa Catalina Island for a day of fun, do it. Not that it should take much convincing, but just in case, here’s a breakdown of our recent excursion. Catalina Fun Fact #1: The Chicago Cubs trained on Catalina Island from 1921 to … Continued
It’s been happening for a while. Consumers are holding companies accountable for their contributions to the greater good. According to the recently released 2018 Cone/Porter Novelli Purpose Study, nearly 80% of consumers say they are more loyal to purpose-driven brands than traditional brands, and nearly 75% are more willing to defend them. The study also … Continued
Our most recent work,
“The Advent of the Analytically Creative Agency,” goes into detail regarding the way IMW thinks, works, and is moving forward. Sound interesting? Drop your email below to get the PDF.