5 Steps to Improve Your Hotel’s Analytics
There used to be a day where you would place an ad in a local or regional publication, and you’d get a sense that the phone was ringing more often to indicate success.
Monthly Archives: June 2016
5 Tips for Successful Hospitality Online Reputation Management
Many companies think they have a hold on their online reputation, but there is always more you can do improve your connection with your guests.
Marketing or Mind Reading?
As marketers, we all wish we could be mind readers. Instead, we rely on a combination of research, insights and data, but it’s important not to lose sight of basic human nature.
The Hook Model – Staying top of mind to the consumer
I love the human psyche especially in marketing. Did you know most fast food logos use red and yellow? One triggers your appetite and the other triggers the feeling of happiness.